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Choose New Jersey Asia Pacific Center officially opens

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Choose New Jersey officially opened the New Jersey Asia Pacific Center during an event in Taipei, Taiwan on Wednesday.

The new center was announced as part of the multinational economic mission to East Asia last year. It will serve Taiwan, Japan, South Korea and China.

Sam Lin will lead the initiative. He will showcase New Jersey to companies looking to expand their presence in the U.S. while supporting efforts to establish a presence here in the Garden State.

New Jersey's Economic Mission to East Asia, held October 14-22, included a wide range of activities - from partnerships, agreements, MOUs, letters of intent, meetings with political and industry leaders, roundtable and panel discussions, pitch sessions, seminars and, of course, ample opportunities to showcase the Garden State.
New Jersey's Economic Mission to East Asia took place October 14-22, 2023. – PROVIDED BY THE OFFICE OF THE NJ GOVERNOR

It is Choose New Jersey's fifth international office, with additional offices in India, Israel, Germany and Ireland. Officials say the center will promote trade and cooperation in key New Jersey economic sectors and strengthen economic and cultural ties. It will also create new opportunities that will benefit both New Jersey and its East Asian partners.

Governor Phil Murphy delivered a video address during the kickoff event, which was attended by numerous officials and stakeholders.

“Beginning of a new era”

“With the historic opening of the New Jersey Asia Pacific Center, we are opening new opportunities and prosperity for our employees and families – in New Jersey, in Taiwan and throughout the Asia Pacific region,” said Murphy. “This critical step marks the beginning of a new era in which our enduring ties to the countries of Asia will evolve into unprecedented opportunities, collaboration, economic prosperity and cultural enrichment.”

“The opening of the New Jersey Asia Pacific Center is an important milestone in our efforts to increase our presence in some of the world's most significant economic markets,” said Wesley Mathews, President and CEO of Choose New Jersey, who attended the opening. “We look forward to using the center to build bridges and educate our partners in the Asia Pacific region on the incredible value of New Jersey's world-class talent, location and innovation-driven economy.”

“I look forward to leading the team in this new role as they work to advance Choose New Jersey’s mission,” said Lin.

Taiwanese Vice President Hsiao Bi-khim, a former New Jersey resident, said the Garden State holds a special place in her heart.

“I am confident that the opening of the New Jersey Asia Pacific Center will provide a strong boost to trade, investment and people-to-people relations between Taiwan and the Garden State,” said Bi-khim. “More importantly, it will help deepen overall economic and investment ties between Taiwan and the United States — strengthening an already solid relationship even further.”

Anna Harden

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